Marilyn Monroe, American Airlines, 1956
$3000
The highest paid editorial photographer in the world at the time, Milton H. Greene came up with the concept of celebrities flying American Airlines. Everybody who was anybody wanted to be part of the campaign, in large part because first-class accommodation would be provided for participating celebrities and their families for 5 years. A phenomenal campaign ensued with a superior cast, including, of course, Marilyn Monroe.
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